Memory (Studymates)
Dr Peter Marshall is a polymath among authors, who has made significant contributions, in equal proportions, to the arts, sciences and manufactures.
An expert on Human Memory, he hosted the Annual Great Memory Show in the 1990s, where performers would demonstrate amazing feats of memory in front of television cameras. He also invigilated in several Guinness Record attempts in the subject, many of which set new records.
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Most memory research seeks out people with poor or damaged memories, but the other end of the scale is just as important, as it is by rare or extreme cases that new understanding is found. It was this end of the spectrum that the research in which Dr Marshall was involved focused. The trouble was that people with naturally superior memory quality (as opposed to trained memory quality) are as difficult to find as needles in haystacks and after searching among the various populations where they would most likely turn up - Oxbridge history scholars, taxi drivers, Mensa members - and finding very few he hit upon the idea of rather than looking for them let them look for us. And that was the motive behind The Great Memory Show. Memory performers would get their day of fame and the research project would get its data.
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